Holy Mass Streaming kit
Telekom’s mission is to make life better for everyone through digital. But the older generations are mostly left out from digital opportunities. In rural Hungary most elderly people are willing to go to church regularly. But many of them cannot attend due to health or other issues.
Christmas was approaching. The holy mass on Christmas Eve is the one that nobody wants to miss. Telekom developed and offered a 'Holy Mass Streaming kit’: High-end smartphone, pro microphone, Osmo stabilizer and tripod for the priest. And 5 tablets with 4G service for the elderly devotees.
Digital mass has become very popular – and not only on Christmas Eve, but even now during pandemic.
The first streamed holy mass was attended live by 4100 followers! We prepared a video about the launch of the Mass Streaming kit. Within only 2 weeks the video had almost 1million views on FB. The story generated more than 40 publications.